About me

Fusing aesthetics, strategy, and tech to build seamless digital experiences

My story

I’m Hanbee Choi, a Canada based designer and marketer who builds brand experiences that are honestly just really pleasing to look at. Over the last two years, I’ve focused on creating high-impact visuals that demand attention and refuse to be ignored.

I pride myself on being highly adaptable and easy to collaborate with. I bring an open mind and a flexible approach to every project, ensuring the best ideas always win.

Education

Web and Mobile App Design and Development , post-baccalaureate diploma

Langara College

Jan 2024 - May 2025

Media Interaction Design, bachelor's degree

Ewha Womans University (South Korea)

Mar 2016 - Feb 2021

Experience

Turn ideas into engaging visual experiences

STUDIO DID IT

UI/UX Designer & Marketer | Jul 2025-Dec 2025

Designed and launched the STUDIO DID IT website with a user-centered approach, optimizing navigation flows and interface elements to enhance conversion and engagement.
Produce high-performing social content for TikTok and Instagram.
Manage end-to-end social media strategy, from content calendar planning to community engagement, maintaining consistent brand presence across platforms
Execute paid advertising campaigns on Meta and TikTok, optimizing ad creative and targeting to maximize ROI and reach target audiences.

Franz

Marketer & Content Creator(Contract) | Jul 2025-Oct 2025

Created Instagram and TikTok visuals and short-form videos using AI tools to boost engagement.
Conducted influencer outreach and partnership marketing with influencers and sports clubs to expand brand visibility.

Sunshine

Web Designer & Video Editor (Contract) | Jan 2023-Dec 2023

Developed promotional products for the company's YouTube channel, enhancing video visibility and engagement
Led the redesign of the company's website and brand logo, contributing to a refreshed and cohesive brand identity

Atomy Canada

Motion Graphic Designer | Jul 2022-Oct 2022

Designed and wrote copy for posters, pop-ups of new products, promotional products, and detailed pages of websites
Video editing and motion graphics creation for YouTube Channel, Atomy Canada
Produced motion graphic advertisement videos

SNOW

Video Content Designer (Intern) | July 2021-Dec 2021

Designed YouTube intro, Instagram story/reels, and filters on a video app called Vita
Conducted research on video trends
Converted the template in the Snow app into the app Vita

Toytron

Graphic Designer (Intern) | Apr 2021-Jun 2021

Designed posters and event images and wrote persuasive copy to enhance their appeal
Edited YouTube videos to be used for marketing
Organized events such as Christmas events, Children’s Day events in the marketing department
Re-created the content on the website of Toytron so it could deliver information in more detail